Discover Look Ethnic

LookEthnic is not just a brand; it's a journey back to the roots, a tribute to the ageless Indian traditions that come alive in our exquisite handcrafted jewelry. Established in 2016 by a trio of visionaries - Ajay More, Rahul Sawant, and Amit Chavan, LookEthnic was birthed from a simple yet profound insight - the radiant beauty of an Indian woman is magnified when adorned with traditional jewelry, especially during the vibrant festivities that mark the Indian cultural ethos.

Crafting Elegance

Our artisans breathe life into every piece of jewelry, meticulously handcrafting unique designs that resonate with the traditional Indian aesthetics. LookEthnic is where ancient craftsmanship meets contemporary fashion, creating a harmony that's echoed in the jingles of our jewelry.

Aiming Beyond Beauty

At LookEthnic, we envision more than just adorning individuals; we aim to contribute towards a more transparent, sustainable, and compassionate jewelry industry. Our endeavor extends beyond aesthetics to include ethical practices that you can feel good about.


Adorn with Conscience

Our mission is to pave a path towards a more inclusive jewelry industry, where every piece tells a story of quality, conscience, and cultural authenticity. We are committed to ensuring that every interaction with LookEthnic leaves a lasting impression of trust, quality, and tradition.

  • Handcrafted Heirlooms

    Discover LookEthnic's blend of ancient skill and modern style.

  • Supporting Local Art

    Empowering local artisans, celebrating India's craft heritage.

  • Proudly Indian

    Exclusive range reflecting India's rich culture and grace.

  • Tradition Trends

    A blend of traditional craftsmanship and modern trends.


Our Shining Piece of Art

Our values of sustainability, transparency, compassion, and inclusivity are not just words, but the principles that guide every facet of LookEthnic. They are the promise of a brand that stands for more than just profit.


The Jewel in Our Crown

Our culture is the jewel in our crown, the essence that sets LookEthnic apart in a world of mass-produced uniformity. We are a one-stop destination for brides and grooms seeking to embody the cultural richness of India in their union.


The Heartbeat of LookEthnic

Tradition isn't just a concept; it's the heartbeat of LookEthnic. It's woven into the fabric of our brand, reflecting in every curve and carve of our jewelry, enhancing the traditional allure of those who wear it.

  • Jewellery of every ocassion

    Thank you so much for the gorgeous bridal set and making me a perfect Indian-bride. I was impressed by the range of Tarinika and it is my go to jewllery store for all occasions.


    - Mahi

  • Love the Jewellery Range!

    I bought this Tarinika jewelry set for Basanta Panchami. Thanks for this lovely collection. Super happy with my purchase at Tarinika. Definitely buying their jewelry again.


    - Tanushree

  • Great Antique Jewelry Collection

    Super pleased with this Tarinika Antique Collection which I have recommended to many of my friends too. Beautiful craftsmanship, finish and quality! Loved my purchase.


    - Rani Nair


Crafted By LookEthnic

Adorn yourself with pieces that echo the ethos of India, celebrating the vibrant tapestry of our culture. Share your LookEthnic moments on Instagram and let the world witness the tradition that binds us together.

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